top of page

Should Your Brand be on Every Social Media Platform?

Updated: May 14, 2022


There are two different answers to this question.


The first one - and that you may have already heard - is that your brand or company only must have a presence on the social media platforms frequented by your target audience.


The other is that your brand should at least register the username (the @) on all social media platforms - even the ones you won't use in your strategy.


Both answers are correct.


Another critical point that you will realize over time is that of the platforms you choose, only one or two will bring you the best results. And this is perfectly normal and acceptable.


That doesn't mean you should stay away from other platforms. It just means that you will be more active (you will communicate more and produce more content) where you have the highest return on investment.


Now tell us, is your brand on every social media platform? Which ones do you focus on and why?


#EHMarketer #DigitalMarketingStrategy #SocialMarketing #SocialMediaTips #SocialMediaStrategy #Marketing101 #SmallBiz #Startup #CEO

1 view0 comments